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Key components of Customer Lifetime Value (CLV), to be accompanied with the Excel videos on how to estimate CLV.
YouTube users who are not students of UH may download the PDF slides using the following Patreon link (subscription required):
https://www.patreon.com/posts/handout-slides-6-72331110
The post Marketing Analytics: Customer Lifetime Value appeared first on HumanitasConnects.
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