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Victoria Kurzweg explored why sonic branding is vital for a connected experience in a byline for WARC. Doug Sellers weighed in on the new Biden-Harris logo design for Fast Company. The Washington Post interviewed Brian Rafferty about TikTok making Microsoft cool again. In The Drum, Aaron Hall explained how sports teams with problematic names can score big by progressing forward. Yasmeen Coning offered strategies to maintain and grow employer brand in a byline for HRO Today. And in Media Post, Kaitlin Smith shared four trends that examine ways tech brands can differentiate and provide value in our ever-changing reality.
10 Female Marketing Leaders Who Have Taught and Inspired Us in 2020
Adzooma – August 3, 2020
The Marketing Meetup – Aug. 5, 2020
Where Did Quibi Go Wrong: What Can Entrepreneurs Learn from Netflix’s Rival Rough Start
MarkUpgrade – Aug. 5, 2020
The Sound of Simplicity: Why Sonic Branding Is Vital for a Connected Experience
WARC’s Admap – July 31, 2020
Braves, Indians, Blackhawks and Chiefs: What These Teams Should Do Right Now About Their Brands
The Drum – August 7, 2020
The Technology 202: Can TikTok Make Microsoft Cool Again?
The Washington Post – August 7, 2020
In Their Words: Skills Used by Global CMOs to Navigate COVID-19
Campaign – August 11, 2020
How Complexities Prevent and Improve Employee and Customer Experience
Customer Think – August 11, 2020
Experts Weigh in on the Biden-Harris Logo: “It Could be Scribbled on a Napkin and I’d Be Happy”
Fast Company – August 12, 2020
7 Habits for Laying the Foundation for Business Bravery
Real Leaders – August 12, 2020
Living the Brand: Strategies to Maintain and Grow Employer Brand Equity through Uncertain Times
HRO Today – August 11, 2020
A New Concern Among Consumers: Brand Safety
ANA – August 14, 2020
Simplify Employee and Customer Experiences to Adapt and Grow
Customer Think – August 18, 2020
Top 10 B2B Influencers to Follow in 2020
Blue Mail Media – August 19, 2020
#RetailReset Reveals 6 Realities Driving Post-Pandemic Commerce
Retail TouchPoints – August 20, 2020
7 Habits for Laying the Foundation for Business Bravery
YPO – August 28, 2020
How Technology Brands Can Stand Out in the New Normal
MediaPost – August 30, 2020
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