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Join us for a session on corporate foresight as we explore how to generate business value from having a structured approach to the future.
In a time of increasing uncertainty, the ability to navigate the future is becoming increasingly important. Studies indicate that organisations with a structured approach to foresight, outperform organisations that don’t prepare for an increasingly uncertain future. However, many organisations don’t know where to start when it comes to working structured and inefficiently with the future.
How can you start navigating and acting on the future, today? CIFS Director & Futurist Lasse Jonasson shares insights into applying strategic foresight in a corporate context together with Emilie Aidehag (Head of Group Insight and Foresight Telia), Olivier Desbiey (Head of Foresight, AXA) and Thomas Boermans (Head of Foresight, EON).
The webinar will provide you with actionable learnings, real-life cases, and knowledge on how to work with foresight and generate value in a corporate context.
Our guests
EMELIE AIDEHAG
At Telia, Emelie and her team are responsible for brand and customer insights, across Telia’s footprint in Nordics and Baltics. This includes providing insights on how we are performing today and what we need to do to improve brand and customer experience, as well as looking into the future, and getting the organization prepared for what customers might want and will expect from us in the future. Emelie’s driver is to simplify insights and make them accessible and actionable, to drive customer centricity and growth.
OLIVIER DESBIEY
At AXA, Olivier and his Team scout the horizon of emerging trends and weak signals to power AXA’s vision for the future, to ensure that the AXA Group is equipped to anticipate & innovate, and to continue to cater to the customers of tomorrow. Their research initiatives are focused on four pillars: Environment & Climate change, Health, New Tech, and Socioeconomics. Thinking about the long-term future of AXA not only as a company and employer but also as a responsible societal player. He defines Foresight as a mindset combining data, science, and creativity.
THOMAS BOERMANS
At E.ON, Thomas Boermans is heading the foresight activities within the corporate strategy team. Working with innovation-, business- and strategy teams as well as with the E.ON Board and Supervisory Board, the mission of the foresight team is to ensure a future-ready E.ON. The team focuses on providing insights on future opportunities and risks based on the analysis of trends in technology, markets, policy & society.
Questions we explored:
• How do you start working with foresight in your organisation?
• Why is it important to work with corporate foresight?
• How do cultivate a “foresight mindset” in your team?
• How can you turn foresight into value on executive level and in the rest of the organisation?
• Where is foresight best anchored in the organization and what are the main responsibilities of the foresight team?
The Copenhagen Institute for Futures Studies (CIFS) is an independent, non-profit futures think tank and was founded in 1969 by Professor Thorkil Kristensen, former Danish Minister of Finance and Secretary-General of the OECD.
CIFS works towards the betterment of society by leveraging multidisciplinary capabilities to equip and inspire individuals, organisations, decision-makers, and the public to act on the future today.
The Institute aims to have an open and engaging global profile, be closely involved with partners, members, governments, academia, businesses, and the public. The Institute also desires to build futures literacy in society in a time when it has never been more important.
Read more at cifs.dk
The post Turning Foresight into Business Value (Webinar) appeared first on HumanitasConnects.
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