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Now, the Midas website redirects to a multilevel marketing company selling the same supplements that populate Genesis’ online shop. The founder of the supplement company has a show syndicated by Genesis and has also appeared on Mr. Jones’s show.
But Mr. Jones has his own business hawking Infowars-branded supplements, as well as products such as Infowars masks alongside bumper stickers declaring Covid-19 to be a hoax. One of his lawyers estimated that the conspiracy theorist generated $56 million in revenue last year.
“The inability to have that sort of symbiotic connection between the gold sales on the radio affiliates really hurt their connectedness,” Mr. Friesen said of Mr. Jones and his former benefactor. “At that point, Alex had a bit more of a need to diversify how he was funding things, and Ted took kind of a back seat.”
But in 2018, the families of several Sandy Hook victims sued Mr. Jones and named Genesis as a defendant as well. The families’ lawyers cited Mr. Anderson’s frequent appearances on Mr. Jones’s shows and said that Genesis’ distribution of Mr. Jones helped his falsehoods reach “hundreds of thousands, if not millions, of people.”
Mr. Jones, Genesis and other defendants “concoct elaborate and false paranoia-tinged conspiracy theories because it moves product and they make money,” the lawyers wrote.
After the lawsuits were filed, both Genesis and Mr. Jones were rejected for coverage of the liability claims by West Bend Mutual Insurance, which began working with Genesis in 2012, according to court documents. After being dropped as a defendant, Genesis has continued to solicit donations, saying online that its “freedom to speak is held in the balance.”
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